Time has galloped from the conventional Marketing efforts (Telemarketing/ Emailing/Ad Spend era) of Demand Push to new and still emerging web 2.0/3.0/4.0 Digital Marketing of Demand Pull (click & search era).

These new marketing strategies are surely very less on marketing budgets while very high on Intellectual Quotient of any organisation if to be effectively implemented.

The prospective customer is no more interested in one sided ad based “Telling” about the product/service however looks for involvement, participation, engagement, conversation with customer centric content and mediums of knowledge gathering before making buying decisions.

Many organisations have already started witnessing the benefits in terms of:

•    More and more qualified leads
•    Effective communication with target segment not with vague audience
•    Thought Leadership Marketing
•    Content is of essence not just jazz based marketing efforts
•    Robustness in market/lead management programs  
•    Measurable Efforts/Return on each marketing program
•    Niche Market Leadership- building Alliances and Partnership
•    Better SEO & Geographical Outreach

The effectiveness lies in building online reputation gradually with sustainability and consistency in Digital campaigns.

NBM-New Business Media at BFG is incorporated with the "true sense of word"

NBM Enhances Market Traction with Better ROI at Reduced Budgets. It enables B2B & B2C Organizations to Harness Business Benefits from Emerging Marketing Practices.

Our NBM team follows key strategic business insights while matching Social Media Marketing (Digital Marketing, Web 2.0, 3.0) with Sales & Marketing models giving “Visibility with Context” assuring market traction in terms of increased profitability, sustainable reputation and a direct ROI.

NBM = Sales & Marketing Models + Social Media Marketing (Digital Marketing, Web 2.0, 3.0.)
 

This gives an edge to our NBM portfolio where designing, development and deployment of campaign are done with Marketer’s perspective before using digital tools, medium and technologies.

The benefits of traditional marketing of TELLING are rightly blended with  New Business Media’s bouquet of CAPTURE - Share - Evoke- involve - DRIVE.

What NBM offers?

BFG’s in house developed C-Suite Digital Delivery Approach is used to bring in the scientific rigor from the very first step of developing the website, graphics, content to the final phase of implementing Digital Campaigns: